2. Streamline and simplify the checkout process
Numerous businesses recognise the immense opportunities available before and during holidays and actively strike to take advantage and boost sales.
In this saturated market where a dime a dozen businesses are competing for attention, a complicated checkout process can lead to cart abandonment to seek better options,
Amidst the rush typical of any holiday period, customers are unlikely to have the patience to endure a complicated checkout process.
Businesses must simplify the checkout process for their customers to prevent churn and cart abandonment during the holiday season.
There are several effective strategies businesses can implement to optimise the checkout process; One approach is to reduce the number of form fields to eliminate unnecessary steps towards checkout.
Autofill and guest checkout are also some of the ways to quicken purchase time for customers.
Optimising mobile payment is also another step to streamline the checkout process.
Fincra, as a payment company, provides businesses with optimised checkout for easy collection.
Fincra can customise checkouts for every business’s needs, ensuring it fits your customers’ needs and any business’s brand.