It’s quite common for people to watch a video online before making a buying decision. As many as 55% of consumers watch videos before making a purchase because people need to be sure about the product they are about to buy.

It’s impossible to talk about watching videos online without talking about YouTube. According to the Digital 2024 Global Overview Report, the popular online video-sharing platform has 2.49 billion monthly active users. That’s half of the 5.04 billion social media users worldwide, making it the second most-used social platform.

The combination of a large number of potential buyers and the platform’s influence on buying decisions makes selling on YouTube a pretty straightforward decision for business owners.

Now, it’s important to make an engaging and informative video about what you’re trying to sell because there are lots of videos on YouTube. To increase the number of views—which will result in increased sales—it’s essential to make your videos as engaging as possible while also ensuring that they provide all the necessary information about the product.

Making these videos takes a lot of time and effort, so it’s important that after doing all this, customers who discover your product and want to make a purchase have a way of paying you; this is where payment links come in.

A payment link is a flexible tool businesses can use to collect payments from Youtube. This article will discuss how businesses can collect payments on YouTube with a payment link.

Let us briefly talk about payment links.

A Payment link is a simple URL businesses use to collect online payments. The URL directs customers to a hosted payment page to make payments; it is that simple. 

With a single click of a button, your customers move from the platform where they discovered your product to the page where they will complete payment for your product. 

The quicker the payment process, the more likely a customer will buy what you sell. The swift payment potential that payment links offer businesses is a game-changer.

The first step to getting the right payment link to sell on YouTube is to choose the right payment solution provider. 

Payment collection is one of the most crucial parts of the business process. Regardless of the type of business, all businesses need to collect payments efficiently to succeed so when choosing a payment solution provider, businesses need to ensure they make the right choice. We don’t mean to brag, but Fincra is that right choice.

With the Fincra payment link, you can quickly receive payments from customers on YouTube and enable them to pay via cards, bank transfers and mobile money. 

The plethora of payment options that Fincra provides ensures that you serve customers with their preferred method, ensuring they have a great experience with your business and complete a purchase. 

Create a free account with Fincra to get started.

After creating your free Fincra account and getting onboarded, follow these easy steps to create a payment link you can use to sell on YouTube.

• Firstly, you need to login to your Fincra dashboard and navigate to the menu bar on the left side of the dashboard
• Click on ‘Pay-ins’ and then on ‘payment links’ to go to the payment links page.
• Click the ‘Create a Payment Link’ button at the top right on the’ Payment links’ page. This will take you to the ‘Create Payment Link’ page.
• Now, it’s time to customise your payment link. Here, you can fill in your payment link name, description, default amount you want to collect from your customers, and the currency you choose. 
• The ‘Allow customers to change amount’ checkbox is selected as default; if you don’t want your customers to be able to change the amount, click on the checkbox and deselect it.
• Next, you choose your settlement location. You can select between your balance, which is your Fincra dashboard balance, or your bank account for settlement.
• You can also choose who bears the transaction fee for the payment, either your customers or your business.
• Select the ‘Generate short link’ checkbox if you prefer a shorter link.
• This is everything you need to create a payment link, but there are a couple of advanced options here to make your link more thorough. To do that, click on ‘show advanced options.’
• If you want to collect the phone numbers of your paying customers, you can select the ’ Collect phone numbers on this page’ checkbox. You can also curate a success message that your customers will see once they successfully make a payment.
• You can also use your custom link to make it more brand-centric. Lastly, you can add a link that your customers will be redirected to after making a payment.
• Now that you have created the payment link, copy it from your dashboard, go to YouTube, then add it in the description section of your videos as well as in the ‘links’ session on your channel home page.

Efficient payment collection complements all your other business efforts. It is the final step that brings everything together. Payment collection tools don’t get better than the Fincra Payment Link. 

Click here to get started with Fincra and get access to our payment links.