Introduction
Before the advent of online payments, the process of making donations to charitable causes or assisting individuals required inconvenient methods.
Donors often had to carry cash to specific locations, issue checks, or execute bank transfers.
Carrying cash was burdensome, while checks involved navigating the complexities of traditional banking. Meanwhile, conventional bank transfers lacked efficiency in streamlining the donation collection process.
However, with the emergence of payment technologies, donating has become significantly more convenient through online platforms.
Through a single payment link, organisations can solicit donations using a single URL that has the potential to reach millions of people worldwide.
In this article, we will explore the concept of payment links and their utility in facilitating donation acceptance on your website.
Payment Link
A payment link is a simple tool that enables businesses to collect payments. These payments could be gifts, donations or payments for products or services.
A payment link is a simple URL businesses use to collect online payments. The URL directs customers to a hosted payment page to make payments; it’s as easy as that.
With just one click, your donors have moved from the platform where they interacted with your payment link to where they will complete the payment.
When trying to encourage people to donate, making it easy for them to donate is important. It doesn’t get easier than a payment link.
Where can I get a payment link to accept donations?
When trying to accept donations on your website, the first step in the right direction is choosing the right provider.
The simple answer to the question, ‘Where can I get a payment link to accept donations?’ is Fincra.
Fincra’s payment link is everything you need to accept donations on your website. With Fincra’s payment link, people who want to donate can do so via cards, bank transfers and mobile money.
The payment process is seamless, and the experience encourages them to donate again in the future.
Create a free account to get started with Fincra.
How to create a payment link for donations on your website
After creating your free Fincra account and getting onboarded, follow these easy steps to create a payment link you can use to accept donations on your website.
Firstly, you need to login to your Fincra dashboard and navigate to the menu bar on the left side of the dashboard;
Click on ‘Pay-ins’, then click on ‘payment links’. This will take you to the payment links page.
On the ‘Payment links’ page, click on the ‘Create a Payment Link’ button at the top right. This will take you to the ‘Create Payment Link’ page.
Now, it’s time to customise your payment link. Here, you can fill in your payment link name, description, default amount you would like to collect from your customers, and the currency of your choice.
The ‘Allow customers to change amount’ checkbox is selected as default; if you don’t want your customers to be able to change the amount, click on the checkbox and deselect it.
Next, you choose your settlement location. You can choose between your balance, which is your Fincra dashboard balance, or your bank account for the location.
You can also choose who bears the transaction fee for the payment, either your customers or your business.
If you would prefer a shorter link, you can also select the ‘Generate short link’ checkbox.
This is everything you need to create a payment link, but there are a couple of advanced options here for you to make your link more thorough. For that, you need to click on ‘show advanced options.’
You can select the ‘Collect phone numbers on this page’ checkbox if you would like to collect the phone numbers of your paying customers, and you can also curate a success message that your customers will see once they successfully make a payment.
Additionally, you can also use your custom link to make it more brand-centric. Lastly, you can add a link that your customers will be redirected to after making a payment.
Now that you have created the payment link, copy it from your dashboard, then use it to create a ‘Donation Button’ on your website.
Conclusion
The use cases for payment links are endless, and accepting donations on your website is just one of the ways this flexible payment tool can be used to solve payment problems. Create an account with Fincra to get started.